Campaigns that sell.
Not just look good.
AI campaigns, Meta and Google Ads, LinkedIn B2B lead generation and email automation for Flemish SMEs and larger industrial players alike.
From scattered leads to an optimised sales machine
The challenge
At a major industrial player like Umicore, sales, marketing and procurement often operated in isolation from each other: leads weren't always followed up consistently, and procurement processes took more time than necessary.
Our solution
A project aligning sales and marketing with each other, optimising procurement processes, structured lead follow-up, and sales automation that frees the team from repetitive follow-up work.
The result
- Sales, marketing and procurement aligned instead of operating in isolation
- Consistent lead follow-up instead of manual work
- Automated sales flows that free up time for the team
- Proof that our approach works just as well for major industrial players as for SMEs
Competing on value, not on price
The challenge
Rowin faced growing price pressure from Chinese webshops and marketplace sellers. Joining that price war wasn't an option — there had to be a way to reach the right buyers before they landed on a cheaper alternative.
Our solution
A full Marketing on Demand engagement: in-depth prospect and lead research to find the right buyer profile, personal email marketing, a LinkedIn content and advertising strategy, and Google Ads with specific retargeting flows.
The result
- Targeted lead flow from buyers who don't shop on price alone
- Retargeting caught hesitant visitors before they left for cheaper competitors
- LinkedIn and Google Ads together delivered a steadier pipeline, independent of marketplace price pressure
Full funnel, from lead list to email
The challenge
Two telecom brands under the same ACS Telecom collaboration (see also acs-online.be) each needed their own consistent approach across multiple channels at once.
Our solution
Social media marketing, Google Ads, Meta Ads and LinkedIn Ads for B2B, combined with building in-house prospect and lead lists, and email marketing with automation. We also handled the full SEO and GEO optimisation of both websites.
The result
- One consistent approach across social, Meta, Google and LinkedIn
- In-house prospect lists instead of only waiting for inbound leads
- Email flows that automatically follow up after every touchpoint
Studio quality for a fraction of the cost
Obscéline
The challenge
A luxury perfume brand needed a full online presence on the level of a major fashion house, without the matching budget or a weeks-long turnaround.
Our solution
A brand new website, plus AI-generated social media content: product mockups, showcases, posters, product design and even AI influencers carrying the campaign. 16 unique assets, live on Meta, Google, LinkedIn and TikTok.
The result
- 2.8x ROAS on the ad campaign
- Full website + campaign from one partner
- 16 assets, live on 4 platforms
Further delivered
BMW Jorssen Zuid
Meta Ads and high-end social media content around the cars.
Result: stronger brand presence on social.
Fizzbears
100% AI-produced commercial, live on TikTok and Meta Ads.
Result: studio quality, campaign live within days.
Lumaris Eyewear
AI products, an in-house AI influencer, showcases and social media content, live on 4 platforms.
Result: 3x higher CTR.
Verbeke Motors
Google My Business optimisation and Google Ads tied to the new booking system.
Result: more maintenance bookings via Google.
Flawless Beautyroom
Google My Business optimisation and Google Ads for more online bookings.
Result: more inquiries via Google.
Smet Rental
Google Ads strategy plus job ads for hiring staff.
Result: more quote requests and applications.
FastLife
Automated email marketing tied to the new website and apparel design.
Result: follow-up without manual work, alongside 7M+ video views.
Vigotec (Utilities & Infra + Safety)
Email marketing and post marketing (physical mailings) for both Vigotec divisions, alongside the website and print approach.
Result: more leads through a combined digital + physical channel.
BPS (Bulk Processing Systems)
Email marketing, post marketing and job campaigns alongside the website approach.
Result: more leads and applications through one consistent approach.
What does a custom campaign cost?
From €450/month for one dedicated marketer: strategy, content, social media and campaigns, with monthly reporting.
Ready for a campaign that actually sells?
Tell us about your product and audience. We'll show what a custom campaign can do for it.